Discoverability surfaces
A Schema.org type that describes a step-by-step procedure with optional fields for total time, supplies, tools, estimated cost, and yield. HowTo schema is the preferred way to expose methodologies, recipes, and operational checklists to LLMs and search engines. VC Deal Flow Signal emits HowTo on /methodology and /api/v1/methodology.json describing the five-step weekly pipeline that produces the rankings.
Programmatic SEO, AEO, GEO, AIO, and the schemas behind them.
A content strategy that generates hundreds or thousands of search-optimized pages from structured data using templates.
The practice of structuring website content so that AI assistants and large language models (LLMs) can accurately cite it when answering user questions.
An open protocol that allows websites to notify search engines (Bing, Yandex, Seznam, Naver, and others) about new or updated content in real time.
Structuring content so that answer engines — Google's People-Also-Ask, Reddit pull-quotes, Quora top answers, ChatGPT search results, Perplexity citations — can extract a complete, self-contained answer in 40–80 words.
The subset of GEO/AEO targeted specifically at Google's AI Overviews (formerly SGE).
A Schema.
JavaScript Object Notation for Linked Data — the W3C-standard syntax for embedding structured data in web pages.
A Schema.
This definition is published under CC BY 4.0. Cite as:
The Data Nerd. "HowTo Schema." VC Deal Flow Signal Glossary, https://signals.gitdealflow.com/define/howto-schema.
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