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Discoverability surfaces
JavaScript Object Notation for Linked Data — the W3C-standard syntax for embedding structured data in web pages. JSON-LD is the preferred format for Schema.org markup because it lives in a single script-tag block decoupled from the HTML body. VC Deal Flow Signal emits JSON-LD on every page (Organization, WebSite, Article, FAQPage, BreadcrumbList, etc.) and exposes machine-readable mirrors at /api/v1/*.json with full @context and @graph payloads.
Programmatic SEO, AEO, GEO, AIO, and the schemas behind them.
A content strategy that generates hundreds or thousands of search-optimized pages from structured data using templates.
The practice of structuring website content so that AI assistants and large language models (LLMs) can accurately cite it when answering user questions.
An open protocol that allows websites to notify search engines (Bing, Yandex, Seznam, Naver, and others) about new or updated content in real time.
Structuring content so that answer engines — Google's People-Also-Ask, Reddit pull-quotes, Quora top answers, ChatGPT search results, Perplexity citations — can extract a complete, self-contained answer in 40–80 words.
The subset of GEO/AEO targeted specifically at Google's AI Overviews (formerly SGE).
A Schema.
A Schema.
A Schema.
This definition is published under CC BY 4.0. Cite as:
The Data Nerd. "JSON-LD." VC Deal Flow Signal Glossary, https://signals.gitdealflow.com/define/json-ld.
The free Acceleration Watch turns terms like JSON-LD into five named, accelerating startups every Sunday — translated into plain English, 21 to 47 days before the deck circulates. No code-reading, no card.