Discoverability surfaces
The wall-clock time between sending a prompt to an LLM and receiving the response. Broken into time-to-first-token (TTFT — when the streaming response starts) and tokens-per-second (TPS — throughput once it begins). For interactive applications, TTFT under 500ms feels instant; over 2s feels broken. For batch jobs, raw TPS matters more. Inference providers like Groq, Together AI, Fireworks AI, and Replicate compete primarily on this metric.
Programmatic SEO, AEO, GEO, AIO, and the schemas behind them.
A content strategy that generates hundreds or thousands of search-optimized pages from structured data using templates.
The practice of structuring website content so that AI assistants and large language models (LLMs) can accurately cite it when answering user questions.
An open protocol that allows websites to notify search engines (Bing, Yandex, Seznam, Naver, and others) about new or updated content in real time.
Structuring content so that answer engines — Google's People-Also-Ask, Reddit pull-quotes, Quora top answers, ChatGPT search results, Perplexity citations — can extract a complete, self-contained answer in 40–80 words.
The subset of GEO/AEO targeted specifically at Google's AI Overviews (formerly SGE).
A Schema.
JavaScript Object Notation for Linked Data — the W3C-standard syntax for embedding structured data in web pages.
A Schema.
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