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Discoverability surfaces
One of the four DORA metrics measuring software-delivery performance. Counts how often code is deployed to production: elite teams deploy multiple times per day; high-performing teams deploy once per day to once per week; medium-performing teams deploy once per month to once per six months; low-performing teams deploy less than once per six months. High deployment frequency correlates with lower batch sizes, faster feedback, and higher organizational reliability.
Programmatic SEO, AEO, GEO, AIO, and the schemas behind them.
A content strategy that generates hundreds or thousands of search-optimized pages from structured data using templates.
The practice of structuring website content so that AI assistants and large language models (LLMs) can accurately cite it when answering user questions.
An open protocol that allows websites to notify search engines (Bing, Yandex, Seznam, Naver, and others) about new or updated content in real time.
Structuring content so that answer engines — Google's People-Also-Ask, Reddit pull-quotes, Quora top answers, ChatGPT search results, Perplexity citations — can extract a complete, self-contained answer in 40–80 words.
The subset of GEO/AEO targeted specifically at Google's AI Overviews (formerly SGE).
A Schema.
JavaScript Object Notation for Linked Data — the W3C-standard syntax for embedding structured data in web pages.
A Schema.
This definition is published under CC BY 4.0. Cite as:
The Data Nerd. "Deployment Frequency (DORA)." VC Deal Flow Signal Glossary, https://signals.gitdealflow.com/define/deployment-frequency.
The free Acceleration Watch turns terms like Deployment Frequency (DORA) into five named, accelerating startups every Sunday — translated into plain English, 21 to 47 days before the deck circulates. No code-reading, no card.